Dream of Home Ownership Made Easy: Pruksa Adjusts PRUKSA PASS Model for Immediate Move-In
Pruksa has revamped its campaign strategy for “PRUKSA PASS Made Easy: Move In Now,” introducing a “new shortcut” for those looking to own a home. Following the successful pilot of this campaign among condominium buyers, it aims to increase opportunities for customers wanting to purchase homes priced between 1–25 million baht, primarily targeting first-time homebuyers and freelancers, allowing them to move into Pruksa projects immediately without waiting for loan approval. Customers can start making direct payments to the project for a maximum of 12 months, and these payments can later be deducted from the home purchase price when they are ready to transfer ownership.

Mr. Teera Thongwilai, CEO of Pruksa Real Estate Public Company Limited, stated, “In the current economic climate, obtaining home loan approval takes time. Pruksa understands the challenges and limitations consumers face, which is why we have adjusted the campaign strategy for “PRUKSA PASS Made Easy: Move In Now” to encompass all types of projects, including single homes, duplexes, townhomes, and condominiums, enabling customers to ‘move in’ to quality homes from Pruksa immediately and pay for their homes monthly for up to 12 months.”

The “PRUKSA PASS Made Easy: Move In Now” campaign allows customers seeking a new home to move in immediately with the following benefits:
- Direct payments to the project for 1 year*
- Payments made can be deducted from the home price upon ownership transfer
- No additional common area fees or parking fees throughout the contract period
- Sales consultants available to assist with loan applications and coordinate with banks throughout the contract
In addition to the main benefits of the “PRUKSA PASS Made Easy: Move In Now” campaign, which allows customers to move in immediately without waiting for loan approval, customers will also receive discounts, promotions, and special offers that facilitate home ownership during their participation in Pruksa Pass. Pruksa is ready to welcome individuals from all professions to join the campaign, including business owners, employees from government and private sectors, new employees still in their probation period, freelancers, online sellers, YouTubers, TikTokers, riders, and more, with participating projects nationwide such as Green House Rangsit Station – Workpoint Soi, Pruksa Ville Thalang-Thepkasattri, Patio Krungthep Kreetha-Ring Road, Passorn Ratchaphruek, The Palm Krungthep Kreetha-Ring Road, and The Palm Thawi Watthana, among others.

Interested individuals can inquire for more information at the Sales Gallery of participating projects or follow updates and special offers via Line Official: @PRUKSA, Facebook Pruksa Family Club, or call 1739.
